Internet Marketing Blog

What Will Your Google Plus Marketing Strategy Be?

by Nisha Sharma Google Plus is a new social network following in the footsteps of established social media tools like Facebook and Twitter. This new networking platform is positioned to address weak areas that Facebook has overlooked or underserved, like B2B organizations. Google Plus' fast success is hard to ignore, passing the 90 million user mark since being introduced to the public in September of 2011. For companies hoping to embrace Google Plus and add another important piece to the mar...

Email Marketing Basics: What Is Spam?

Before we talk about Email Marketing, let's clarify What Is SPAM? If you upload a list you just bought into any email service provider and send that list an unsolicited email, this is SPAM.  If you take that list, and write one-to-one emails to each recipient, personalizing your message for each recipient, that's NOT SPAM. The United States federal CAN-SPAM Act became law on January 1, 2004. According to the FTC website, if you violate the law, you could be fined $11,000 for each offense. Rememb...