Before we talk about Email Marketing, let's clarify What Is SPAM? If you upload a list you just bought into any email service provider and send that list an unsolicited email, this is SPAM. If you take that list, and write one-to-one emails to each recipient, personalizing your message for each recipient, that's NOT SPAM. The United States federal CAN-SPAM Act became law on January 1, 2004. According to the FTC website, if you violate the law, you could be fined $11,000 for each offense. Rememb...
