Conform to Wikipedia, Internet Marketing, also referred to as i-marketing, web-marketing, online-marketing, or e-Marketing, is the marketing of products or services over the Internet, and is the most important component of an online business.
The 21st Century Internet Marketing is a lot more challenging because of the extremely fast pace of new technology developments and new marketing concepts and tools. It is very difficult to keep up the pace and this blog is dedicated to help you do this by bringing to you the related novelties and information.
Recent approaches in marketing are the relationship marketing with focus on the customer, the business marketing or industrial marketing with focus on an organization or institution and the social marketing with focus on benefits to the society (Dennis Adcock, Al Halborg, Caroline Ross – Marketing: principles and practice, ed.4, 2001).
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Website Design and Development, Search Engine Marketing (SEM), Email Marketing, Business Plan and Proposals Writing are all components of Internet Marketing and we’ll talk about them in separate articles.
eMarketing21 is dedicated to help small and home business with all these aspects of online marketing.
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