Internet Marketing Blog

Search Engine Optimization (SEO) – What’s This?

Search Engine Optimization (SEO) is a step you have to go through during your website development process (which, by the way, it never ends) to ensure that you reach the people you want to reach, in other words to reach your target audience. Whatever goods or services your company sells, there is a certain market for it, and your business could benefit tremendously from a search engine optimization campaign. SEO is opposed to Search Engine Marketing (SEM) which deals with paid inclusion. If y...

Joke of the Day: Technology Problem

Sometimes we need to take a break and have a good laugh. One of my friends works in the customer service call center of a national pager company. He deals with the usual complaints regarding poor pager operation, as well as the occasional crank caller demanding to be paged less often, more often, or by more interesting people. The best call came from a man who repeatedly complained that he keeps being paged by "Lucille." He was instructed that he would have to call her and tell her to s...

Google News – 021610

Google to add Social Media to Gmail Google Inc. is taking a swipe at Facebook Inc. and Twitter Inc. with a new feature that makes it easier for users of Gmail to view media and status updates shared online by their friends…  read more Is Google Stealing Your Content and Hijacking Your Traffic? Giving Google the copyright to the information for free right out of the gate is the same as giving them permission to steal and develop a money making operation based on your labors without ...

Email Marketing Basics: What Is Spam?

Before we talk about Email Marketing, let's clarify What Is SPAM? If you upload a list you just bought into any email service provider and send that list an unsolicited email, this is SPAM.  If you take that list, and write one-to-one emails to each recipient, personalizing your message for each recipient, that's NOT SPAM. The United States federal CAN-SPAM Act became law on January 1, 2004. According to the FTC website, if you violate the law, you could be fined $11,000 for each offense. Rememb...

Internet News – 020210

Google will stop supporting Microsoft Internet Explorer 6 “​The web has evolved in the last ten years, from simple text pages to rich, interactive applications including video and voice. Unfortunately, very old browsers cannot run many of these new features effectively,” conform to Google Apps senior product manager Rajen Sheth...  read more Apple's Steve Jobs upset on Google and Adobe The absence of Adobe Flash support on the iPhone for three years and counting, and now on the iPad, is...